The COVID-19 pandemic and civil unrest have had some devastating effects on small businesses across the United States, but Black-owned businesses were hit the hardest, experiencing a 41% drop in revenues, according to the Federal Reserve Bank. With declining revenues, many businesses have had to lay off employees.
Black Americans make up 13% of the U.S. population, and in 2019 they have cultivated and influenced the buying power of $1.54 trillion and by 2024 that is expected to increase to $1.8 trillion. A Nielsen report states that the boost is the result of a surge in black-owned businesses and increased educational attainment. However, the economic inequities that existed before the pandemic remain and they are becoming increasingly apparent. During these challenging times, many business owners are counting on trusted sources to help them survive and thrive, and it is imperative that we come together to support and uplift them.
Access to business education, mentoring, networks, and opportunities is vital to the survival and success of Black-owned businesses. In fact, the economic health, stability, and sustainability of Black communities depend on it.
Our experts will discuss what new and existing small businesses, owned by people of color, need to know to position themselves to capture that trillion-dollar market during COVID-19 and beyond. Attendees will learn how to strategically create partnerships, leverage opportunities, and increase revenues to grow into a scalable, sustainable, and profitable business.
NOTE: The business fundamentals discussed in this webinar are essential for the long-term success and stability of any business. All are welcome.
Topics include:
Business Development
What Will Business Look Like Post-COVID-19?
Challenges Black-Owned Businesses Face
Increasing Support and Opportunities for Black Entrepreneurs